Comments on: How To Do Keyword Research Using Google Keyword Tool

By: aprillins

aprillins — Sat, 19 Jun 2010 03:40:55 +0000

okay I just enter the race and see what happens.. But I’ve entered the race three month ago with specific keyword and got nothing. Maybe you should create a post about how to create good article for human and googlebot , but you did in seo-post-formatting-basics I follow you and I’ll see what happens..
I should learn more about this..

Thank you Mike

By: Mike

Mike — Thu, 17 Jun 2010 19:24:28 +0000

@Aprillins You raise many interesting points.

As for big/small, there is no real answer to this. The bottom line is that keyword research involves a lot of trial and error.

I would try some different numbers and see how they work out. Or do the keyword research on some keywords for existing posts and see what happens.

To be honest, pagerank might mean something, Alexa means nothing and I have no idea about CompeteRank.

The only way to know if your site can compete with others is to enter the race and see what happens.

By: aprillins

aprillins — Thu, 17 Jun 2010 03:33:43 +0000

If you have a big blog that ranks well then you can use higher numbers – if you have a small blog then go for smaller volume numbers

But Mike, you didn’t explain what is “big blog” criteria. If it is about PageRank, Alexa, and CompeteRank, how do they work for SERP? I mean, for example, how many Global Mothly Search Volume suitable for blog PageRank 3 and Alexa 150k so it is ready to compete with other site?

Thank You

By: Squawkfox

Squawkfox — Wed, 09 Jun 2010 17:25:36 +0000

Back off the beans. LOL!

By: Mike

Mike — Sat, 01 May 2010 19:05:41 +0000

Great question Craig. I use “exact match” mainly because that’s what some website indicated was the best option.

https://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=6100

Broad match means that it can match with just one word from your set of key words. This doesn’t seem to affect the suggested keywords but it does effect the volume numbers.

For example when I try “Canadian dividend stocks” it shows a volume of 5,400 with a broad match. With the “exact match” I get a volume of only 1,000.

I believe that it gives you a more accurate picture of the volumes but to be honest I’m not sure how much it matters given that this “research” is so inaccurate.

By: Craig/FFB

Craig/FFB — Sat, 01 May 2010 03:58:51 +0000

Nice write-up! Where was this when I started out (not that I would have understood then).

I’ve actually been playing around with the Google Keyword tool a lot lately. I can’t say its yielded results yet but time will tell.

Another way I like to use it is to put in the url of an article to see if I can find any keywords I could add that might be useful.

One question – Why use Match Type Exact? What is the difference between that and the other types. I think I have an idea but I’d like to hear your thoughts.

By: Mike

Mike — Wed, 28 Apr 2010 15:06:51 +0000

Even, thank you so much for the compliment. It’s nice to know that someone is reading.

I’ve never heard of the search-based keyword tool but it looks like it is supposed to help you find possible adword campaigns/topics for your specific site. I just gave it a try – it looks quite interesting – I’ll have to do more research on it. Perhaps it can be used to find more $$ post ideas. It appears to be based on your existing posts so I’m not sure if it will yield a lot of new ideas.

Here is a good article on it –

http://www.kaushik.net/avinash/2009/04/googles-search-based-keyword-tool-monetize-long-tail-search.html

By: Evan

Evan — Wed, 28 Apr 2010 13:57:24 +0000

What’s the difference between the keyword tool and http://www.google.com/sktool/? It seem to be adsense vs. search based?

AMAZING POST!