Archive for the ‘B’ Category
Banner fatigue, or ad blindness, is a condition that occurs when the consumer has seen the banner too often and no longer notices it. In this case, the CTR of the banner drops and the banner becomes ineffective. Also used to refer to consumers who have grown accustomed to banner ads that they no longer [...]
Below the fold refers to content of a web page that is not seen immediately unless the user scrolls down.
Related terms: Above the Fold.
Blind link is a link, either text or banner, that misleads the consumer — i.e., it takes you to some destination other than what you had expected. A common example is the “Choose your favorite color” or “Punch the monkey” banner.
Blind Traffic is low quality traffic generated by misleading banners or misleading spam. Blind traffic by nature is not targeted traffic.
The term blog came from the phrase “Web Log”. A blog is basically a journal that is available on the Web. The activity of updating a blog is blogging and someone who keeps a blog is a blogger. Blogs are typically updated daily using software that allows people with little or no technical background to [...]
In graphical user interfaces, such as a web page, a button is a small area or graphical element generally associated with a form that you can click to cause an action to occur.
