Archive for September, 2008

The term blog came from the phrase “Web Log”. A blog is basically a journal that is available on the Web. The activity of updating a blog is blogging and someone who keeps a blog is a blogger. Blogs are typically updated daily using software that allows people with little or no technical background to [...]

In graphical user interfaces, such as a web page, a button is a small area or graphical element generally associated with a form that you can click to cause an action to occur.

Cloaking is a technique used by some web sites to deliver one page to a search engine for indexing (or a page for each search engine for even more optimization), while serving an entirely different page to human visitors. Usually, this is an attempt to get higher search engine ranking.
There are opposing views as to [...]

In search engine result pages, clustering is the grouping of multiple web pages from the same web site into one or two listings in order to improve search result by preventing a particular web site to dominate the search result. This also makes the list of results clearer and more useful to the user, [...]

I occasionally come across new bloggers who are eager to generate traffic to their blog.  They become focused on blog promotion and SEO before their blog is ready. I applaud their efforts, but I think it’s a mistake to promote your blog to prematurely.

Photo by Kelly Asmodee via Flickr
A good web site should serves a [...]

Conversion ratio is the ratio of visitors from your web site that are “converted” into a sale or a lead. A conversion ratio of 5% would mean that for every 100 visitors to your site, 5 would click-through and turn into a sale or a lead.
Many factors will influence the conversion ratio, including the product [...]

Dead link is a link which doesn’t lead to a web page or web site, probably because the web server is down or the page has moved or no longer exists. Dead link makes your site looks unprofessional and should be avoided. One of the free tool you can use to check dead link [...]

Deep linking is a direct link to any web page that is not the start page (index page, or home page) within a web site. This technique bypasses the usual “access route”, and some site administrator do not like this — i.e., advertisment pages are bypassed.
However, deep linking, in combination with keywords rich anchor text [...]

The description of a web site in a web directory or search engine. Human-edited web directories usually compose a description after reviewing the site. Crawlers may use the description embedded in the page’s code or meta description tag.

A domain is a hierarchical system use to define an Internet location or set of addressable computers.
The first part of a domain name is called the Top Level Domain (TLD). This is typically the last two or three letters that represent the geographical or section of the Internet.
Major domain suffixes are:

.edu - Educational Institutions;
.gov - [...]